Tampa Theatre Turns 100: See the Restored Movie Palace at Sunday's Free Open House |
The October 11 community event offers the public a first look at the restored Duncan Auditorium days before the landmark's centennial |

Tampa Theatre is giving the public a rare look inside one of the city's most ambitious preservation projects this Sunday, just days before the landmark officially turns 100.
The historic movie palace will hold a free Public Open House on Sunday, October 11, from 1 to 5 p.m. at 711 N. Franklin Street in downtown Tampa.
The event is the public's first opportunity to tour the newly restored Historic Duncan Auditorium after months of work ahead of the theatre's centennial.
Visitors will be able to move through the building, talk with volunteers stationed throughout the theatre, and join mini-tours led by Tampa Theatre staff from the lobby.
A new Digital Guide, designed for guests to use on their own phones or tablets, will add historic photos and information about the building's first century.
At 3 p.m., retired Tampa Theatre CEO John Bell will join current CEO George Levesque onstage for a conversation about the restoration and a question-and-answer session with the audience.
For Tampa residents who have driven past the vertical TAMPA sign for years but never really explored the building, this may be the easiest possible introduction: the event is free and no regular movie ticket is required.
The timing is significant because Tampa Theatre opened on October 15, 1926, making this week the start of its centennial celebration.
Designed by architect John Eberson and built by Paramount Pictures, the theatre was created as an atmospheric movie palace, with ornate Mediterranean-style architecture and a ceiling designed to resemble a night sky.
Tampa Theatre says Eberson considered the building his favorite among the atmospheric theatres he designed, and the venue remains one of the best-preserved examples of that style.
The building's survival was never guaranteed.
By the early 1970s, the theatre was slated for demolition, but residents and community leaders rallied to save it, and the City of Tampa ultimately stepped in to preserve the landmark.
It reopened in 1977 and later earned a place on the National Register of Historic Places.
The current restoration is part of Tampa Theatre's Second Century Campaign.
The first phase, totaling $24.5 million, includes an authentic restoration of the Duncan Auditorium, infrastructure improvements, work on decorative paint and plaster, preservation of original fixtures and furnishings, and upgrades intended to support the building for decades to come.
The auditorium closed in March for the project and remained out of service through the end of September, making Sunday's open house more than a normal tour.
It is essentially a public first look at what has changed and what has been preserved.
The restoration also reaches beyond cosmetics.
Tampa Theatre has documented work on its famous simulated night sky, including new LED “stars,” along with detailed restoration of ornamental plaster and decorative surfaces.
That careful balance is what makes the project interesting even for people who are not regular moviegoers: the goal is to modernize a working venue without erasing the details that made it special in the first place.
Sunday's event also kicks off a packed centennial week, with classic-film screenings following on Monday, Tuesday, and Wednesday before the official 100th birthday celebration on Thursday, October 15.
The birthday event itself is sold out, which makes the free open house an especially useful chance for the broader community to take part in the milestone.
For longtime Tampa residents, it is an opportunity to see a familiar landmark refreshed.
For newcomers, it is a chance to understand why a century-old movie theatre still occupies such an important place in the city's identity. |
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Great to see the theatre reach its centennial. Here’s to another 100 years!
I wish more of our landmarks got this level of love. Looking forward to checking out the upgrades.
Hope accessibility is better now. My mom uses a walker and the stairs were tough last time.
Always wondered who designed the place. Never heard of John Eberson but sounds like a genius.
If you’re new to Tampa, don’t sleep on this. Walking inside is like time travelling.
To see a 100-year-old building still in use is pretty inspiring. Glad people rallied to save it back then.
Finally something fun and FREE downtown. Tampa needs more of this.
Will they be selling popcorn or concessions during the open house or is it just tours? Serious question.
Wish I could make it Sunday but work calls. If anyone goes, post photos please!
Been hearing about the Second Century Campaign for a while. Happy to finally get a look at the results.
Thanks for the heads up! Glad to hear the city bothered preserving a piece of history.
Themed architecture is so rare these days. I’m mainly going to see the Mediterranean vibes and night sky ceiling.
Does anyone know if you have to reserve a spot or can you just show up?
Hoping they improved the seats, honestly. That was always the worst part for my back.
It blows my mind it was almost torn down in the 70s. Total shame if we lost spots like this.
Really cool they got the old CEO to come back and talk. Shows how much this place means to the community.
I love that they’re using a digital guide. Good way to blend old and new.
$24 million for the first phase! Hope it was worth it, that’s a big sum. Curious to see what changed.
Missed out on a ticket to the birthday event. Open house is a nice consolation prize!
Always meant to go inside but the ticket thing stopped me. Free and open to all is how it should be for anniversaries.
Thank you for mentioning the time and address. Might try to bring my parents, they love old buildings.
Wait, LED stars in the ceiling? That’s wild! Can’t wait to see how that looks in person.
My grandma used to take me here for movies as a kid! Excited to see what’s new with the renovation.
It’s impressive to see all that restoration work. Glad they kept the original details instead of gutting everything like so many others did.
I’ve walked by the Tampa Theatre for years and never thought to go in. Free open house sounds perfect, might finally check it out.